Introduction In Jordan, the demand for aerial footage has been growing rapidly across sectors like media, tourism, real estate, and environmental monitoring. Recognizing the challenges and opportunities within this niche, I launched Drone in Jordan (DIJ), a first-of-its-kind online marketplace that connects buyers with licensed drone pilots. DIJ simplifies the…

The Challenge: A Luxury Experience Out of Reach In early 2022, I noticed a gap in the event entertainment market here in Jordan. The 360° Video Booth—a technology that captures people in an immersive 360-degree spin—was only available at high-budget events. These setups were expensive, inaccessible to the majority of…

The Journey Begins: From Ordinary to Extraordinary When I first encountered Alrayes Boat, it was simply another boat on the marina—a service with potential but little to distinguish it from others. The boat was functional but lacked a cohesive brand, and its operations, marketing, and sales were largely unstructured. I…